This post is all about Rebuilding After a Layoff: Tips for Starting a Coaching Business.
Rebuilding After a Layoff: Tips for Starting a Coaching Business
Starting a coaching business can be a great option for professionals who have been laid off, as it allows them to take control of their career and work on their own terms.
We all have an idea of who we want to be and how we want things to turn out. It can be devastating to have to pivot or even consider a new career before we are ready to. I experienced the same thing when I found myself taking a leave of absence from my doctoral in psychology program because I hated it.
Today, everything is different. I have clients in over 20 countries and I am so thankful for everything that got me here. I know without a doubt that I am doing what I am meant to do.
One of the things that made it easier to pivot was exploring new things, mentorship, and having a great strategy from people who have what I want. That is why I am so glad you are here reading this now so that you too can have the same confidence and freedom in your life.
There are several reasons why starting a coaching business can be a more viable option than simply looking for a new job.
- Flexibility: Starting a coaching business allows professionals to have more control over their schedule and work-life balance. This can be especially beneficial for individuals who have families or other responsibilities that make it difficult to commit to a traditional 9-to-5 job.
- Personal fulfillment: Coaching can be a very fulfilling and rewarding career for those who are passionate about helping others. By starting their own coaching business, professionals can take their passion and turn it into a career that they truly enjoy.
- Potential for growth: Starting a coaching business allows professionals to have the potential to grow their business and increase their income over time. As the business grows, they have the opportunity to take on more clients, hire employees and expand their services.
- Impact: Coaching can have a big impact on the lives of others, whether it’s helping them to achieve a personal goal, to improve their career or to navigate a difficult life transition. Starting a coaching business allows professionals to make a positive impact on the lives of others, which can be a very fulfilling experience.
- Be your own boss: Starting a coaching business allows professionals to be their own boss and make their own decisions. With this they can enjoy independence, creativity and the ability to make a difference in their own way.
Checklist before starting a coaching business:
- Assess your qualifications and skills.
- Identify your target market.
- Develop a business plan. Click here to read all about creating your business plan.
- Get the necessary certifications and training.
- Build a professional website.
- Network and market your services.
- Deliver outstanding service to your clients.
- Continuously improve and grow your business.
Tips to help you rebuild after a layoff and start a successful coaching business:
Losing a job can be a difficult and stressful experience, but it can also be an opportunity to start something new.
For those who have been laid off from a tech job and are considering starting a coaching business, it can be a chance to pursue a new career that aligns with your passions and skills.
Here are some tips to help you rebuild after a layoff and start a successful coaching business:
- Assess your skills and interests: Before starting a coaching business, take some time to assess your skills and interests. What are your strengths and what do you enjoy doing? Consider how these skills and interests can be applied to a coaching business.
- Research the coaching industry: Once you have a general idea of what type of coaching you want to do, research the industry. Look into the different types of coaching, the target market, and the competition. This will help you create a business plan and determine if there is a demand for your services.
- Get certified: Many coaches choose to get certified in order to be taken more seriously by potential clients. Look for coaching certification programs that are recognized and reputable in the industry. (I am not certified and this is not mandatory. But if it will make you more confident and help you build skills that you desire, it can be extremely helpful.)
- Build your online presence: A strong online presence is essential for any business, and it is especially important for coaches. Create a website, set up social media accounts, and start building an online community. Use your online presence to showcase your skills and connect with potential clients.
- Network: Networking is key to building a successful coaching business. Attend local networking events, join industry groups, and connect with other coaches to build relationships and gain valuable industry insights.
- Be patient: Starting a business takes time and effort, so be patient. It may take several months or even a year before you start seeing results. Be consistent in your efforts, and don’t give up.
Rebuilding after a layoff can be difficult, but it can also be an opportunity to start something new.
Also feel free to explore more coaching business ideas here.
By assessing your skills and interests, researching the coaching industry, getting certified, building an online presence, networking, and being patient, you can start a successful coaching business.
Remember, it takes time and effort, but the rewards of running your own business can be worth it in the end.
How to get coaching clients after a lay off for your new coaching business
- Network: Reach out to your existing network of contacts, including friends, family, and former colleagues, and let them know that you are now offering coaching services. Ask them if they know anyone who may be in need of your services.
- Build a website: Create a professional-looking website that showcases your coaching services and includes testimonials from past clients. Make sure that your website is easy to navigate and includes a clear call-to-action.
- Utilize social media: Leverage social media platforms, such as LinkedIn and Twitter, to promote your coaching business. Share valuable content that will help position you as an expert in your field and engage with potential clients.
- Attend events: Attend networking events, conferences, and workshops in your industry to meet potential clients and build relationships.
- Offer a free consultation: Offer a free consultation to potential clients to showcase your coaching skills and build trust. This can be a great way to land your first few clients.
- Partner with other coaches: Partner with other coaches to expand your reach and offer bundled services to clients. This will also help you to learn from more experienced coaches and attract more clients.
- Get certified: Get certified as a coach. This will give your clients a confidence in your skills and help you to attract more clients.
- Be patient: Building a coaching business takes time and patience. Be persistent in your efforts to find clients and don’t be discouraged if it takes longer than you expected.
Learn how to get clients here now.
How to explain to your new coaching clients that you are transitioning in your career
- Be transparent: It is important to be upfront and honest with your new coaching clients about your career transition. Let them know that you have recently made a change in your career and that you are now offering coaching services.
- Highlight your qualifications: Emphasize your qualifications and experience that make you well-suited to be a coach. Share any relevant education, training, or certifications that you have obtained, and highlight any relevant experience you have in the field.
- Share your passion: Share your passion for coaching and explain how it aligns with your personal and professional goals. This will help your new clients to understand why you are making this transition and how your coaching services can benefit them.
- Explain the benefits of your approach: Explain the unique approach and methodologies that you will be using in your coaching sessions. This will give your clients a sense of what to expect and how you can help them to achieve their goals.
- Share your experience: Share your experience of a career transition with your clients and how it has helped you to understand the challenges they may be facing. Share some tips and strategies that you have learned that can help them to navigate their own transition.
- Provide testimonials: Share testimonials from previous clients if available, this will give your clients an idea of the kind of results they can expect from working with you.
- Be confident: Be confident in your ability to help your clients achieve their goals, and let them know that you are committed to supporting them throughout their journey.
How to face your fears after a lay off and overcome imposter syndrome so that you can start a coaching business
- Acknowledge your fears: Recognize that it is natural to have fears and doubts after a layoff, and that it is normal to feel like an imposter in a new field. Acknowledge your fears, and allow yourself to feel them without judgment.
- Identify the root cause: Try to identify the root cause of your fears and doubts. Are you worried about not being qualified enough, or about not being able to attract clients? Identifying the root cause can help you to address these fears more effectively.
- Educate yourself: Educate yourself about the coaching industry, and learn as much as you can about the skills and qualifications that are needed to be a successful coach. This will help you to feel more confident in your abilities and less like an imposter.
- Seek support: Surround yourself with supportive people who can provide encouragement and guidance as you start your coaching business. This could be friends, family, or other coaches in the industry.
- Build a portfolio: Build a portfolio of your work, whether it’s testimonials from past clients, case studies, or examples of your coaching methods. Having a portfolio will help you to demonstrate your skills and qualifications to potential clients.
- Practice self-compassion: Be kind to yourself and practice self-compassion. Remind yourself that it is normal to have doubts and fears, and that everyone makes mistakes.
- Celebrate small wins: Celebrate small wins and progress along the way. This will help you to build momentum and to feel more confident in your abilities.
- Get certified: Get certified as a coach. This will give you a sense of validation and help you to feel more confident in your abilities.
- Take action: Take action towards starting your coaching business, even if it feels uncomfortable or scary. Remember that the only way to overcome imposter syndrome is to take action and to prove to yourself that you can do it.